Live chat has been around for a while now and is a feature of many successful website. However, there are still many companies out there that don’t know anything about live chat and the wonderful benefits it has. If you have not considered offering live chat on your website before, this helpful blog post will definitely change your mind.
Here is how live chat can improve your website.
One of the barriers to selling online is that potential customers may have a question or two about the product or service you are offering them. When they cannot find the answer to their question, they are unlike to buy or hire your services. However, your live chat operator can take on the role of a traditional sales assistance, answering the questions of your customers in real-time and, thus, helping them be confident about making a purchase.
This way of using live chat is highly effective and it can increase your sales by up 20%. It also says that visitors who use live c hat are thrice as likely to make a purchase than those who do not.
The more communication channels you open up for your customer the better it will be. Live chat is a highly popular communication channel for customer because it is easy and anonymous and doesn’t require them to call an operator over the phone. It lacks all the things that make phone calls so annoying: long waits, monotonous music and lots of keypad pressing. It is also faster than phone calls and more private. This will enable you to resolve problems faster and answer your customer questions right on the spot.
The text content from all your live chat conversation can que saved and analyzed later down the road. This can be checked for an issues or problems from your customers and the reason they are contacting you. If there are issues that keep recurring, you’ll easily be able to discover what they are and fix them right away. In this way, you’ll be able to provide an even better service and reduce the number of customers who have to contact you for support.
Although live chat has become very popular in recent years, there are still many companies out there that don’t know anything about live chat. Those that do, gain a distinct advantage over the competition. They’ll attract new customers, increase sales, improve customer service and boost customer satisfaction. And those new customers and sales are likely to be gained at the expense of competitors who do not use live chat on their websites.
If your competitors are already implementing live chat on their website and you do not have it, you need to install live chat ASAP so you can even the playing field.
If you are interested in live chat please contact us today.